Google Ads Insights for Local Businesses

Strategy

Everything you need to know about running profitable Google Ads campaigns for your local service business. From keyword strategy to landing pages.

Benchmarks

Real cost data for plumbing keywords, monthly budget recommendations, and ROI calculations based on actual campaign performance.

Benchmarks

Industry benchmark data for HVAC Google Ads campaigns including CPC, conversion rates, and cost per lead across different service types.

Strategy

Should you invest in Google Ads or SEO? A practical comparison covering costs, timelines, and when each channel makes the most sense.

Insights

Red flags that your agency might not be doing their job. Learn what to look for and what a good agency does differently.

Insights

A transparent look at the onboarding process, timelines for results, and what you should demand from your agency relationship.