Our Services

Google Ads Services Built for Local Businesses

End-to-end Google Ads management powered by AI and backed by data. Every service is designed specifically for service-area businesses that depend on local leads.

What We Do

Six core services that cover every stage of your Google Ads journey — from strategy through scaling.

Campaign Strategy & Build

Account architecture, keyword research, and campaign structure built for your market.

Search & Local Ads

Daily management of Search, LSA, and Performance Max campaigns with continuous optimization.

Landing Page & CRO

Conversion rate optimization, landing page audits, and A/B testing to turn clicks into customers.

AI-Powered Reporting

Real-time dashboards, AI-generated performance summaries, and anomaly alerts — not PDF dumps.

Competitor Analysis

See what your competitors are bidding on, spending, and winning — then outmaneuver them.

Google Ads Audit

15-point audit with video walkthrough, waste analysis, and a personalized action plan — free.

How Each Service Works

Campaign Strategy & Build-Out

The problem: Most local businesses launch Google Ads with a generic campaign structure that wastes budget from day one — wrong match types, missing negatives, no geographic precision.

What we deliver:

  • Comprehensive keyword research and market mapping
  • Campaign and ad group architecture tailored to your service areas
  • Ad copy written by humans who understand your industry
  • Conversion tracking setup (calls, forms, chats)
  • Geo-targeting tuned to your exact service radius
"PowerFunnels restructured our account in week one. By week three, our cost per lead dropped 40%." — Plumbing client, Atlanta metro

Search & Local Ads Management

The problem: Set-it-and-forget-it agencies check your account once a week, missing bid spikes, wasted search terms, and budget bleeds in real time.

What we deliver:

  • Daily bid monitoring and optimization
  • Negative keyword discovery and management
  • Search term analysis with AI-powered waste detection
  • Ad scheduling tuned to when your customers actually search
  • Performance Max and Local Services Ads management
"Our previous agency checked in monthly. PowerFunnels caught a $800/week waste in negative keywords within 48 hours." — HVAC company, Dallas

Landing Page & Conversion Optimization

The problem: You're paying for clicks that bounce because your landing pages don't match the ad promise, load slowly, or bury the call-to-action.

What we deliver:

  • Landing page audit and conversion scorecard
  • CRO recommendations backed by heatmap and session data
  • A/B testing for headlines, CTAs, and form layouts
  • Mobile-first page speed optimization
  • Call tracking and form attribution setup

AI-Powered Reporting & Analytics

The problem: Monthly PDF reports arrive too late to act on and hide the metrics that actually matter — cost per lead, close rate, and revenue per dollar spent.

What we deliver:

  • Real-time campaign performance dashboard
  • AI-generated weekly performance summaries
  • Automated anomaly detection and spend alerts
  • Revenue attribution tracking (not just clicks)
  • Custom KPI dashboards tailored to your goals

Competitor & Market Analysis

The problem: You're bidding blind against competitors who may be outspending you, targeting better keywords, or running more compelling ad copy.

What we deliver:

  • Competitor ad copy and positioning analysis
  • Market gap identification and opportunity mapping
  • Bid landscape analysis by keyword cluster
  • Share-of-voice tracking over time
  • Actionable playbook to outrank your top 3 competitors

Google Ads Audit & Recommendations

The problem: You suspect your account is underperforming but your current agency says everything is fine — you need an unbiased second opinion.

What we deliver:

  • Full account structure review
  • Quality Score analysis and improvement plan
  • Search term waste report
  • Conversion tracking verification
  • Custom video walkthrough with specific action items

Industries We Serve

We specialize in Google Ads for local service businesses. Every campaign is built with your industry's specific metrics, seasonality, and competitive landscape in mind.

Transparent Pricing

Flexible pricing based on your monthly ad spend and campaign complexity. No long-term contracts. No setup fees. No hidden charges. Every engagement starts with a free audit.
See Pricing Details

Ready to Get More Leads for Less?

Get a free, no-obligation audit of your Google Ads account. We'll show you exactly where your money is going and how to get better results.
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